Vlinder Labs won CII Dx award for ‘Most Innovative Best Practice in Digital Transformation’ 2021

The award recognized Vlinder’s “Trag: Blockchain-based Authentication and Traceability platform” that helps brands: (1) Counter fraud & eliminating counterfeits, (2) Track Product Journey, and (3) Engage & elevate customer experience.  Trag has enabled a leading distiller and honey producer to add authentication and traceability information which the end consumer can instantly verify via a scan of Blockchain enabled smart tags like NFC, QR code & Barcode.

Commenting on the award, Mrs. Malini Srinivasan, CEO of Vlinder said: “Vlinder is enabling a world that is Sustainable, Inclusive and Transparent and we are delighted to win the CII DX Award that recognized our efforts and our platform Trag that is making Authentication and Traceability available to everyone.”

Mr. Gokul Tirumalai, (Chief of Product, Strategy & Marketing at Vlinder) added: “Vlinder is committed to helping partners with adoption and transition to Blockchain technology and Trag goes a long way in simplifying Auth & Trace for the whole ecosystem from producer to consumer, grain to glass, or farm to fork.  We are working with many more in the Food, Beverage & Apparel industry and our team is excited about the future”.

In Dec 2020, Amrut Distilleries adopted Trag to make Amrut Fusion X the first Digital Whisky bottle in India that could be authenticated and traced via Blockchain smart tags.  Later in 2021, Trag became the first platform to introduce Blockchain based Auth and Trace for Indian Alcoholic beverages in many parts of the world.  Trag has come a long way since then in engaging the Food & Beverage industry for many products.

Vlinder team can be reached on info@vlinder.io for partnerships.

About Vlinder labs

For more information visit https://www.vlinder.io

Vlinder is a startup with a vision to enable businesses to harness the power of Blockchain through its state of the art and innovative platforms.  Since its inception in late 2018, Vlinder’s clientele has included Governments, Quasi-Government entities, Financial institutions, Mortgage processing firms, Universities, leading companies in the Food, Beverage & Apparel industry,  Enterprises and startups.

Vlinder’s “Klefki” - Blockchain-based Digital ID & Credentials platform, and “Trag” - Blockchain-based Authentication and traceability platform have been deployed in many parts of the world.  The Vlinder team is made of professionals with decades of technology and product expertise.